Management Team


Our leaders introduce a fresh, innovative approach to delivering value to our clients. We combine the years of experience you would expect to find in Payroll, Human Resources, Employee Benefits, and Risk Management along with advanced technology, management consulting, and a timely appreciation for the emerging changes in digital communications. Our converged approach to investing in our capabilities enables us to think about our clients’ needs in an entirely different manner. Simply put – we combine deep experience to deliver better solutions, based entirely on the unique needs of every client.


Andrea Rath

Carol Schoff, SPHR-CP, PHR, Director Human Resources

For the last 27 years, Carol has worked in the field of Human Resources and Employee Benefits. She is also a veteran of the PEO industry, where she spent several years with one of the oldest and largest, Gevity (now TriNet), a PEO with over 130,000 worksite employees at the time. She spent another eight years working for a PEO/ASO in St. Petersburg, FL and before she accepted a position with us, worked for a PEO in Tampa, FL. Carol has also worked in other industries, both for-profit and not-for-profit, making her especially adept at managing the varied Human Resources issues that occur within these industries: manufacturing; mortgage banking; beverage distribution; and retail.

Carol obtained her PHR in 2004 and her SHRM-CP in 2015 and has been diligent in completing the required training to recertify every three years. She has worked as a Director of Human Resources two other times in her career and as such, has mentored those new to the field of HR. Carol is a member of the Society for Human Resources Management (SHRM) and Sarasota/Manatee HR Association (SHRA) and is an alumnus of Eckerd College in St. Petersburg, FL.



Steve Mills

Daria Arcadi, Vice President Payroll Services

Daria, with 29 years in the PEO business, brings an operational expertise to CEOHR that is hard to match in the industry. She worked with Darrin at the successful PEM shortly after its inception. With a proven track record, Darrin and Daria join again at CEOHR to provide world class client service.
Daria started at PEM in 1988 as a Payroll Specialist and Accounts Receivable/Payable Clerk. She produced payroll in multiple states, assisted in workers’ compensation audits and administered the self-insured health benefits for all clients. She rose through the ranks becoming the Research and Special Projects Manager, working on the installation of all new computer systems and successfully organizing the relocation of the corporate offices. She became PEM’s Vice President of Payroll Services. She designed, developed and maintained the flow of production within the company. Daria was the liaison between the IT department and clients regarding special computer requirements, and was responsible for the setup of new remote production sites in all of PEM’s offices. Daria was extremely instrumental in the acquisition of several other PEOs.



Kasey MacTavish, Director of Business Development

Kasey’s PEO career started back in 1997 with Darrin at PEM, where she started as a receptionist. During the acquisition with Oasis Outsourcing Kasey quickly advance into the Client Service Department and continued her career path for twelve years as Client Service Supervisor, Client Service Manager, and then National Implementation Manager. In 2010, Kasey transitioned into sales where she spent seven years as a top producer. She brings to CEOHR over 20 years of PEO knowledge from both on the sales and service perspective. She will lead the sales and broker teams for the company as well as be an intricate part in the development of our business model.








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